'Fringe' debuts to decent ratings while '90210' tanks

Leading up to the premiere of Fringe, Fox seemed to put nearly all of its fall marketing dollars into J.J. Abrams‘ risky sci-fi show. Along with The CW’s 90210 (also airing on Tuesday nights), it was one of the season’s most-hyped new bows. So did it pay off in the ratings last night? Well…sorta. Over its 90-minute premiere, Fringe averaged 9 million viewers, according to overnight ratings. Not too shabby, for sure, but the suits over at Fox probably aren’t dancing in their offices today, either. A double-digit premiere would have been much more stir-worthy. To the show’s credit, though, it did improve on its audience every half hour, which is a good sign (because it means viewers weren’t getting bored and tuning out), but the real test is still yet to come. Will fans be compelled to come back for the next installment? Will Fox juggernaut House give it a boost? What happens in two weeks when ABC’s Dancing With the Stars results show and CBS’s The Mentalist debut? (To weigh in on the Fringe series premiere, head over to PopWatch.

Tuesday night’s other big story brings us back to 90210. The second episode drew just 3.3 million viewers — down a startling 30 percent from its 4.7 million debut last week. Most shows drop off a bit after their premieres, but anything beyond 10 or 15 percent is cause for serious concern. Maybe fans weren’t as excited by the return of Jackie Taylor (Ann Gillespie) this week as they were by Brenda Walsh (Shannon Doherty) last week?

Last night, The CW also premiered another series focused on the young, rich, and fabulous: Privileged, starring Reba cutie JoAnna Garcia as the new tutor to two Palm Beach snobs. The debut drew a CW-appropriate 2.9 million viewers, shedding just 12 percent of 90210‘s diminishing audience. Looking back at last year, though, Privileged‘s numbers are an improvement on the former holder of the Tuesday-at-9 p.m. timeslot, Reaper, which averaged only 2.3 million viewers. (Reaper returns midseason in a TBD spot.) However, as the rest of the networks premiere their full slates and certain shows break out or fizzle, we’ll be looking at a vastly different landscape in the next few weeks. So the moral of this story? Stay tuned.

Tuesday night’s other big story brings us back to 90210. The second episode drew just 3.3 million viewers — down a startling 30 percent from its 4.7 million debut last week. Most shows drop off a bit after their premieres, but anything beyond 10 or 15 percent is cause for serious concern. Maybe fans weren’t as excited by the return of Jackie Taylor (Ann Gillespie) this week as they were by Brenda Walsh (Shannon Doherty) last week?

Last night, The CW also premiered another series focused on the young, rich, and fabulous: Privileged, starring Reba cutie JoAnna Garcia as the new tutor to two Palm Beach snobs. The debut drew a CW-appropriate 2.9 million viewers, shedding just 12 percent of 90210‘s diminishing audience. Looking back at last year, though, Privileged‘s numbers are an improvement on the former holder of the Tuesday-at-9 p.m. timeslot, Reaper, which averaged only 2.3 million viewers. (Reaper returns midseason in a TBD spot.) However, as the rest of the networks premiere their full slates and certain shows break out or fizzle, we’ll be looking at a vastly different landscape in the next few weeks. So the moral of this story? Stay tuned.

Comments (75 total) Add your comment
Page: 1 2 3 5
  • Joann

    I kinda liked the Privileged premiere. I read the book when it was announced that the CW was doing a series on it and Rina is doing the source material justice. It’s not too much like the book and the pacing is nice. I hope this show does well.

  • echo

    The way in which the TV networks are rolling out shows this season is, IMHO, partly to blame for lower than expected numbers. (I’m not even going to get into the outdated Nielsen system, “time-shifting,” etc.)
    When I saw this headline, I was surprised — I was really looking forward to watching Fringe, and despite all of the promotion, I missed it! That sucks because, sure, it may be legally available online (and is most certainly being passed around in pirated form), but I probably won’t bother trying to find and view it. The same happened with Terminator and the new 90210.
    I still have “appointment” TV shows such as Heroes and The Shield, but there are a ton of new and returning series that could go on my must-watch list — if I could remember to watch them in the first place! Hopefully I’ll remember all of this stuff next week…
    Back to my main point: Does anyone else remember when the fall TV season had a definitive starting point?

  • Anonymous

    Priveledged was surprisingly good. I’d seen The Nanny Diaries (and was not a fan), so I wasn’t even planning on tuning in. When Fringe ended, I watched about 5 minutes of the lame Hole In The Wall, before catching the end of Priveledged. I enjoyed it so much I caught the entire show later.

  • Jen

    I can’t believe that Fringe built audience over the hour and a half. I turned it off because it was boring! popculturecurmudgeon.blogspot.com

  • Mike

    90210 reairs tonight and Fringe reairs on Sunday. I don’t think it’s really that hard to keep track of stuff if you’re actually interested in watching it–especially since so many people have DVRs with a season pass option now.
    And I’d rather have premieres all spread out than have everything starting all at once.

  • Deejay

    For those that endured the long premiere it PAYED OFF AT THE END!!! ;)

  • Grinding

    As a guy, 90210 just isn’t by thing (neither was the original), and Fringe is just a re-hash of X-Files, Terminator, Supernatural and any other sci-fi show on any network. Privileged was a nice change, even for this guy. And what guy doesn’t want to see JoAnna Garcia again. Lucious!

  • Denise

    90210, Fringe and Privileged were all really good last night!!! I will watch all 3.
    P.S J.J Abrams YOU ROCK!

  • Tanith

    I liked “Fringe” and will tune in again. I thought it was uneven but promised to be good, and like somebody else said, the ending paid off for a lot.

  • Theophilus H.

    I enjoyed Privileged last night. It was excellent, fresh and new compared to some ot the other shows on television. On the other hand “90210″ was OK, not great but OK. I was about 12 when the show went off and didn’t really watch it that much and I kind of feel the same way about the remake. It’s seemingly boring and dragging with the feeling that I can’t wait for the commercials to come on. I give the show Privileged eight out of ten stars. Keep up the goo work Garcia.

  • Johnathan Smalls

    Privileged was good. I liked it alot and it takes my time on my slot for the season. I can’t say the same about 90210. Sorry. It’s just that I tired of the same plotted storylines which are predictable to say the least. FRINGE!!! was awsome. wow awsome. Can’t wait till HEROES come back in two weeks!!!

  • SP

    Only saw the first 30 mins of Fringe…wasn’t interested after that point. But I did enjoy seeing Josh Jackson and the guy that played Bobby’s brother on Third Watch

  • fab

    FRINGE!I loved it! it’s got an X-file vibe..but sexier!I loved it!GO JJ

  • Sarah

    The only good story line on 90210 is anything involving Jennie Garth, other than that, I don’t really care. But that’s probably because I used to watch the original. When I watch it, every time a scandel is shown I find a teen show where is already happened. I know there is only so much you can do for a teen soap, but try to be a little more original.

  • justme

    I didn’t watch the new 90210 as I had started watching it last week and it was horrible. The only reason I would watch it is for Jennie Garth, but aside from that, it’s old already. This is one of those shows that should NOT have been redone…The original had done everything already. Just adding more sex and controversy into the mix is not an absolute “sell”…Sorry.

Page: 1 2 3 5
Add your comment
The rules: Keep it clean, and stay on the subject - or we may delete your comment. If you see inappropriate language, e-mail us. An asterisk (*) indicates a required field.

When you click on the "Post Comment" button above to submit your comments, you are indicating your acceptance of and are agreeing to the Terms of Service. You can also read our Privacy Policy.

Latest Videos in TV

Advertisement

TV Recaps

Powered by WordPress.com VIP