One upside to Chuck and Blair’s breakup on Gossip Girl? It resulted in this new promo campaign…
Apr 23
2010
03:37 PM ET
'Gossip Girl' First Look: Look who's back!
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Unfortunate that it looks like “the itch is back.”
My first thought is “get some ointment.”
WIN! LMAO!
EPIC win. Although I do love this promo…
Burning and itching. That’s the risk you take when you date Chuck Bass.
LMAO
that’s part of the whole ad…
she’s broken up with him so now has an “itch” to have sex with someone.
PERFECT, Itchy! Epic, epic fail. I also see “itch” first and that brings up all kinds of connotations. Who approved this?!
Did she ever *leave?*
OMG….what a crap!
FAIL
Oh great, more of Gossip Girl glorifying bullies like Blair. Barf. Next please.
gossip girls haven’t had bullies this season.
She’s quickly becoming the only reason to keep watching this show. I love Blair!
I concur…most of the other acting, subplots, et. al. majorly blow compared to whnever she’s on screen. Leighton is pretty much the only reason I still watch! get rid of: Jenny, Vanessa, and Nate’s voice. I just like to look at him. haha
I concur. Leighton saves the show. And Serena’s cleavage-tastic outfits. And sometimes Dan’s witty one-liners? Nate is pretty to look at, but yeah, mmm. No speaking, please.
I guess if you like gross overacting, then Leighton’s good.
Totally agree with everyone. She is the only one who doesnt need another character to have an amazing story.
Blair and Serena are the main reasons to watch, IMO. I love the relationship they have. Blake Lively needs to be given better material though, she is a great actress.
They can say *itch on tv, so they can’t put it on a promo poster why exactly?
Kids might see this promo.
No it’s because it simultaneously evokes ‘bitch’ and the idea that Blair now has the itch to have sex with other guys.
Weird, she was being a total bitch this season.
I rather have the bitch back than Victimized!Blair. Either way fail all around.
I like Blair showing strength without having to be a bitch, but I’ll take it over nothing. lol
Welcome home Bitch!Blair.
yay
LOVE IT! This Is My New Fav Pic! Team Blair All The Way! Count It =D
They should’ve had it read “The B**** is back”. The way it reads now all I see is “itch”.
FINALLY…some excitement! The Blair we all fell in love with is back!
Photoshopped much?
Uhm, of course it’s photoshopped. All promo pictures are photoshopped.
Geo—I thought the same thing…. Perhaps Vagisil could sponsor? Product placement?
B*tchy Blair FTW!!!
The itch is back? Why is that poster so lame?
They should have put it as b*tch. Everyone knows you asterisk the vowel!