ABC packed roughly 107 spots — or more than 45 minutes of commercial and promotional time — into the two-and-a-half-hour Lost series finale, according to Read the full post.
May 24
2010
09:20 AM ET
'Lost' series finale carried more than 45 minutes of commercials
- Comments 149
- Add comment
MORE INSIDE TV: Follow us on Twitter
-
James Hibberd
@James_Hibberd
-
Lynette Rice
@EWLynette
TV Finale Highlights
Five days at a glance*
-
Tuesday, May 1
- The Biggest Loser NBC, 8-9PM
-
Friday, May 4
- In Plain Sight USA, 10-11PM
-
Sunday, May 6
- The Amazing Race CBS, 8-10PM
- GCB NBC, 10-11PM
-
Monday, May 7
- Two Broke Girls CBS, 8-9PM
- Castle ABC, 10-11PM
-
Tuesday, May 8
- Last Man Standing ABC, 8-8:30PM
- The Voice NBC, 8-10PM
- New Girl FOX, 9-9:31PM
- Unforgettable CBS, 10-11PM
-
Wednesday, May 9
- CSI CBS, 10-11PM
-
Thursday, May 10
- The Big Bang Theory CBS, 8-8:31PM
- The Vampire Diaries The CW, 8-9PM
- The Office NBC, 9-9:30PM
- The Secret Circle The CW, 9-10PM
- Parks and Recreation NBC, 9:30-10PM
-
Friday, May 11
- The Finder FOX, 8-9PM
- Undercover Boss CBS, 8-9PM
- Fringe FOX, 9-10PM
- CSI: NY CBS, 9-10PM
- Blue Bloods CBS, 10-11PM
-
Sunday, May 13
- Once Upon A Time ABC, 8-9PM
- Survivor: One World CBS, 8-10PM
- Desperate Housewives ABC, 9-11PM, SERIES FINALE
- American Dad FOX, 9:30-10PM
-
Monday, May 14
- Bones FOX, 8-9PM
- How I Met Your Mother CBS, 8-9PM
- Gossip Girl The CW, 8-9PM
- Two and a Half Men CBS, 9-9:30PM
- Hart of Dixie The CW, 9-10PM
- Mike & Molly CBS, 9:30-10PM
- Hawaii Five-0 CBS, 10-11PM
- Smash NBC, 10-11PM
-
Tuesday, May 15
- 90210 The CW, 8-9PM
- Cougar Town ABC, 8-9PM
- NCIS CBS, 8-9PM
- NCIS: Los Angeles CBS, 9-11PM
- Fashion Star NBC, 10-11PM
- Private Practice ABC, 10-11PM
-
Wednesday, May 16
- Suburgatory ABC, 8:30-9PM
- Criminal Minds CBS, 9-11PM
-
Thursday, May 17
- Missing ABC, 8-9PM
- Community NBC, 8-8:30PM, 9-10PM
- 30 Rock NBC, 8:30-9PM
- Rules of Engagement CBS, 8:30-9PM
- Awake NBC, 9-11PM
- Grey's Anatomy ABC, 9-10PM
- Person of Interest CBS, 9-10PM
- The Mentalist CBS, 10-11PM
- Scandal ABC, 10-11PM
-
Friday, May 18
- Nikita The CW, 8-9PM
- Shark Tank ABC, 8-9PM
- Who Do You Think You Are NBC, 8-9PM
- Grimm NBC, 9-10PM
- Supernatural The CW, 9-10PM
-
Saturday, May 19
- Saturday Night Live NBC, 11:29PM-1AM
-
Sunday, May 20
- America's Funniest Home Videos ABC, 7-8PM
- The Cleveland Show FOX, 7:30-8PM
- Harry's Law NBC, 8-9PM
- The Simpsons FOX, 8-8:30PM
- Bob's Burgers FOX, 8:30-9PM
- Celebrity Apprentice NBC, 9-11PM
- Family Guy FOX, 9-10PM
-
Monday, May 21
- Dancing With the Stars (Performance) ABC, 8-9PM
- House FOX, 8-10PM, SERIES FINALE
-
Tuesday, May 22
- American Idol (Performance) FOX, 8-9PM
- Dancing With the Stars (Results) ABC, 9-11PM
- Glee FOX, 9-10PM
-
Wednesday, May 23
- The Middle ABC, 8-8:30PM
- American Idol (Results) FOX, 8-10:07PM
- Modern Family ABC, 9-9:30PM
- Don't Trust the B— ABC, 9:30-10PM
- Revenge ABC, 10-11PM
- Law & Order: SVU NBC, 10-11PM
-
Thursday, May 24
- Awake NBC, 10-11PM
-
Tuesday, May 29
- Cougar Town ABC, 8-9PM
- The L.A. Complex The CW, 9-10PM
-
Wednesday, May 30
- America's Next Top Model: British Invasion The CW, 9-10PM
*Times are Eastern Daylight and subject to change
Latest News
- 'American Idol': Season 11 winner is...
- 'Revenge': Replay Gabriel Mann's live chat
- 'Idol' Top 2: Rate the debut singles
- 'Great Gatsby' trailer's 'Zeigfeld' folly
- 'Men in Black 3': EW movie review
- 'G.I. Joe: Retaliation' pushed to 2013
- 'On the Road': EW movie review at Cannes
- 'Moonrise Kingdom': EW movie review
Some of those transmissions were so good. Whoever said that they never understood Trekkies until they became a Lostie really got us all who were watching together. I loved the Target ads, and just wish other ad teams were creative enough to try to work in Lost to their own advertising campaign.
ABC = the Advertisement Broadcasting Company
Guys, a normal hour of TV does not contain 44 minutes of show and hasn’t in a while. Recalibrate your stopwatches.
A typical one hour program is only 42 to 43 minutes these days. Closer to 42 actually.
The other 18 minutes are network ads, promos, billboards, PSAs, as well as local ads.
It seemed pretty clear that when ABC OK-ed the additional half-hour it was doing it for monetary not artistic reasons.
Lost *always* seemed particularly commercial heavy, and the finale was no different. Eleven commercials in a row?? Really, ABC? ELEVEN??
So, if I understand correctly, you’re telling me that the Lost finale had about an average amount of ads? If regular shows have 44 minutes of content (I’m pretty sure its more like 42-43 minutes), that leaves about 40-45 minutes for ads during a 2.5 hour program, right?
Last chance for ABC to use the Lost ATM machine.
that’s the problem with corporations these days – they are so greedy. ABC typically pimps out it’s best shows with overkill of commercials or too long of a haitus for anyone to keep caring about a show…then they say we have short attention spans. Um, No. I’m just sick of the greed mentality.
i love target now and hornyadultsdating
cancel this mess it is very perverted