Kevin Bacon exclusive: The actor talks about playing his own biggest fan. 'It's just so silly. I loved it.'

Kevin-Bacon-commercialIn the annals of celebrity ad appearances, Kevin Bacon’s recent spot for the Logitech Revue with Google TV — which has been lighting up the Internet for the better part of a week now — easily ranks as one of the strangest, and most endearing, in recent memory. As Ivan, the world’s biggest Kevin Bacon fan, the actor sports a paunch, thinning hair, and the most impressive collection of Kevin Bacon tchotchkes — posters, props, painted portraits, you name it — ever assembled inside a single ranch-style home. How did the actor dream up the character? Who came up with all that Bacon-phrenalia? And what does this mean for the famed Six Degrees of Kevin Bacon game? The actor gamely phoned up EW to answer all these questions, and more.

But first, just in case you haven’t seen it yet, check out the 60 second ad: 

ENTERTAINMENT WEEKLY: So how did this whole thing come together?
KEVIN BACON
: [Logitech] sent me like a breakdown for [the ad]. I read it and said, you know, it could be kind of cool, but I have to make sure that we’re all in sync about it. I didn’t know how far they wanted to go with the look and the character. If it was just me kind of walking around, people would think it was weird. So I started to talk with the director, this guy Ringan Ledwidge. And he was like yeah, we should really go far [with the character]. It was sort of like any other character that you play. You have to figure out the back story and you gotta figure out who he is and what makes him tick, what’s his life like. Exactly the same process working on anything [else].

It’s a pretty distinct character — the paunch, the voice, the hair. How did you come up with that? How far did you want to take it?
It’s funny, I don’t know always where all these things come from. I happened to have a mustache and so we left that on. We started to test some different things in terms of the hair and the makeup. At one point there was some concern that I was going to go too far away from me — you wouldn’t know it was me. I said, “Listen, I don’t want to be a diva about this, but you guys just have to let me do this the way I want to do it, because I think it’s going to work.” It was a really fun day [of shooting]. And what’s on the air is really just a tiny taste of what we shot.

What else did you shoot? Do you think we’ll see it?
I hope so man, I really do, because it’s great. Uh, let’s see, well there’s a little dancing that was kind of fun. [Laughs] There’s a lot more there. I would hope [it will be released], I don’t know. It’s up to Logitech.

Where did all the Kevin Bacon paraphernalia come from?
The art director put that stuff together. I had nothing to do with that. It blew my mind. I mean, I walked into this house and I was like, Oh my god, you gotta be kidding me. There was one little thing, I don’t know if you see it in the commercial or not, where they had taken this series of little diagrams of my hairstyles, from the ’70s, ’80s, and ’90s. It’s just so silly. I loved it.

To walk into someone’s idea of a house of an obsessive fan of yours — it seems like it could be a bit like the scene in Being John Malkovich where John Malkovich goes into his own head.
It was a little weird, but, I mean, at this point, what’s weird is not weird anymore. You know what I mean? It’s just the way my life is. But it was fun. It was like a day of just playing. I really like doing comedy, and I don’t get the opportunity that often because I’m not one of the comedy guys. The last few years there have been a certain kind of intensity to the parts I’ve been getting and the kinds of movies I’ve been in. So to get a chance to lighten it up every once in a while is kind of fun.

Is it strange at all, imagining the life of an obsessive fan?
I know people have mentioned that it’s a little creepy, but I don’t find him creepy. I worked to make him sweet and genuine. In a way, I feel like there’s a certain responsibility to do that because the last thing I would want to do is make fun of a fan. [Chuckles] Because that’s my bread and butter, right?

So does this now put you within, like, negative degrees of Kevin Bacon? How does that work?
[Laughs] I don’t know. That’s one for the bloggers. I’m not that much of an expert.

Well, I don’t know if anyone is more of an expert on Kevin Bacon than Kevin Bacon, but if you say so.
But, you know, the game [Six Degrees of Kevin Bacon] — I’m not sure exactly how that works.

Okay. I just feel like the cosmos might implode in on itself at any moment now.
[Chuckles] Yeah, I’ve upset the balance.

Comments (76 total) Add your comment
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  • Lauren

    Okay, the commercial and now this conversation have made me like Kevin Bacon a LOT!

    • Sharon

      How much is Kevin Bacon getting paid for this spot? Maybe he should check out the newer software-based online TV services like, TVDevo.com. They offer a lot of bank for the buck and can be installed on PC’s and Macs.

    • Sharon

      Bacon is awesome, as always. How much is he getting paid for this spot? Maybe he should check out the newer software-based online TV services like the TVDevo website. They offer a lot of bank for the buck and can be installed on PC’s and Macs.

  • Zombie Jesus

    Holy crap for about a week now I was wondering if that really was Kevin Bacon. Oh course Im your typical American who couldn’t do a simple thing like Google it, but I had plenty of time to post about it on EW ;-)

  • Sara

    I loved this commercial, though I think I saw the 30 second one. But when I first saw it, I didn’t even realize it was him! Kevin Bacon has always been one of my favorites. Its great to see him be silly once and a while.

    • Arthur

      I didn’t know it was Kevin, but I loved the commercial. My wife said that’s Kevin Bacon and I said no, that’s someone playing Kevin Bacon. She’s right again.

    • Madram

      I was 1/2 way through the commercial when I went, “Wait, is that the REAL Kevin Bacon?” I had to back up and watch it again! LOL You gotta admire a celebrity who doesn’t take himself too seriously.

    • Karen

      I didn’t realize it was him until the very end!! Hilarious!

  • Pervy Comment

    I loved him in “Wild Things.” More like Kevin SAUSAGE!

    • Jen

      I shouldn’t have laughed at this, but I totally did!

      • luvhoney

        Don’t feel bad, I did too! good one.

      • Emily

        As did I!

    • Uh

      That was more like 120 degrees of Kevin Bacon.

    • Jason

      UH – “4 inches of Kevin Bacon”….lil guy wasn’t sleeping, if ya know what I mean.

  • Lorie

    I love this commercial! Kudos to Kevin for doing a great job.
    I would LOVE for Logitech to put an extended version on their website, if they don’t want to air it on TV.

    • Tom Brady

      The extended commercial is up on Logitech’s site and You Tube. Super funny.

  • sam

    It’s really nice that he doesn’t take himself too seriously. He’s a fun actor to watch.

    • Deb

      He is a terrific and totally underrated actor; that he hasn’t won an Oscar is just wrong. I still think one of his greatest parts was Murder in The First. He was brilliant in that movie…and the commercial shows he can be funny and make fun of himself.

  • DebbieLG

    thank you for this interview – I LOVE the commercial. What a great sport, what a great idea, what a great character, always loved Kevin Bacon, now love him more.

    • llevinso

      Agreed. I’ve always really liked him and liked that he’s willing to poke fun at himself. I still remember the commercial he did a while ago playing on the 6 degrees of Kevin Bacon thing where he didn’t have ID for his credit card purchase so he brought in all these people that knew him.

  • Kelisha888

    What a real guy! It’s nice to know he has a sense of humor about himself – I love this ad!

    • MarthaM

      Agree. Love the ad! Made me like Kevin Bacon even more.

  • harry

    Kevin is such a cool guy.

  • whatevs

    This kind of commercial is right up his alley. I always wanted him to do more comedy since I saw him on Will & Grace!

    • Diggity

      That ep of W&G was so funny. Every time I catch it I keep it on the DVR for a while. Replacing the Old Navy lables with Prada!

      • Sue T

        One of the best W&G episodes!

      • cass

        My favorite episode of W & G!! I’m with Diggity, I keep it on my DVR, too. I’m with Jack, when he describes himself not as a stalker, but as a “professional crazed fan”! Love Kevin Bacon.

  • tpw

    He and his wife lost a lot of money in Bernie Madoff’s legendary ponzie scheme. Guess it’s time to make it back! Good for him for picking a novel campaign.

    • K

      Kyra Sedgwick has also done a commercial recently so I don’t think it’s a coincidence.

  • Lisa Simspon

    I’ve always thought that while he takes his craft and his roles seriously, he doesn’t take himself seriously. This just reinforces that impression. Love him!

  • RyanK

    I didn’t realize it was him till maybe the third time I saw the commercial. When I realized, I completely lost it.

  • Reena

    My favorite part is at the end when he says his wife thinks he will turn into kevin bacon and he give a little thumbs up I didnt even realize it was him until I saw it the second or third time.

    • Lisa Simspon

      Was I the only one hoping that Kyra Sedgwick would turn up as his “wife” then?

      • Just Me

        I did too… i was waiting for her to pop in the room and say something snarky… LOL

      • Mary

        no, you weren’t

      • the girl

        Not at all! Every time I see the commercial I think, Kyra should show up right… now! lolz

      • llevinso

        I was hoping so too! That would’ve been the icing on the cake.

  • cultural ignoramous

    If only Tom Cruise, Paris and Perez Hilton, Leo Dicaprio and more of thes self obsessede, media hungry stars would be self-deprecating like Kevin then they would be more likable.

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