TeenNick’s ’90s block is just too crazy popular to air at midnight, so the cable net has decided to move it where even more 20-somethings can appreciate a good rerun when they see one. Beginning this Friday, The ’90s Are All That will move up two hours to 10 p.m., where the rotating block of beloved Nick shows will now air seven days a week.
That’s not all: Hey Dude will now have a much-coveted spot in the lineup, alongside All That, Kenan & Kel and Doug. And Stick Stickly — aka the famous popsicle stick from the ’90s — will make a triumphant return to host a new interactive segment called “UPick with Stick.” Every Friday night, Stick (voiced by Paul Christie, who first originated the role for Nick) will highlight ’90s Nickelodeon episodes chosen by viewers via Facebook and www.90sAreAllThat.com.
Still like the idea of watching Kenan and Co. at midnight? Have no fear: TeenNick still plans to replay the block from 12 to 2 a.m. (At 10, the block will replace back-to-back repeats of Malcolm in the Middle and What I Like About You).
For those who forgot about the goofy conceit behind Hey Dude, here’s a quick reminder: The live-action series was one of Nickelodeon’s first that aired from 1989 to 1991. Shot on location in Tucson, Ariz., the laugher centered on a wacky group of teenagers working at the Bar None western dude ranch and starred David Brisbin (Mr. Ernst), David Lascher (Ted), Christine Taylor (Melody), Kelly Brown (Brad), and Joe Torres (Danny).
TeenNick says The ‘90s Are All That has scored huge gains for the net, posting double-digit increases over last year (50%) among adults 18-34 in the time period. The reruns are a throwback to Nick’s roots in 1991, when it first expanded into original programming with Ren & Stimpy, Doug and Rugrats.