History’s reality hit Pawn Stars is getting a new theme song courtesy of Lynyrd Skynyrd.
The classic rock band has recorded a custom song for the show titled “Winning Isn’t Everything,” and you can be among the first to hear it below.
A 30-second version of the song will accompany the show’s opening starting with its new run of episodes launching May 30 at 9 p.m. — that’s a Thursday, which is a new night for the show. Pawn Stars have aired original episodes on Mondays since 2009, but History is moving the show.
Also, to kick off the promotion, History is staging a “Party Like the Pawn Stars” event in Las Vegas at the Pawn Stars’ Gold & Silver Pawn Shop this Friday. Lynyrd Skynyrd will perform the new song for the first time at the event (along with their classic hits) for an hour-plus-long concert. The concert is free and History will be giving tickets out starting Monday via a local Vegas classic rock radio station KKLZ. So if you plan to be in Vegas on Friday, check that out.
Here’s a sample of the new song, which will be available for purchase on iTunes starting April 30: