Netflix announces fourth quarter growth

Netflix exceeded expectations in their fourth quarter, a new letter to shareholders announced today.

The company added 2.3 million subscribers in the U.S. and more than 4 million overall, bringing the total to 44 million worldwide and they expect to have 48 million users by the end of 2014 Q1.

“Last April we introduced a concurrent stream $11.99 option to begin our evaluation of plan tiering,” the letter to shareholders explained. “Since late last year, we have also been testing 1 stream and 3 stream variants, as well as SD/HD variations, at various price points. Eventually, we hope to be able to offer new members a selection of three simple options to fit everyone’s taste. If we do make pricing changes for new members, existing members would get generous grandfathering of their existing plans and prices.”

When it comes to original programming, Netflix made it clear that they plan to continue down that path. “In 2014, we anticipate building on our tremendous momentum with new seasons of House of Cards (Feb. 14th), Derek, Hemlock Grove, Orange is the New Black, Lilyhammer, and a fully exclusive, final season of The Killing; as well as additional episodes of Turbo F.A.S.T., and premiere launches of our first original animated series for adults, BoJack Horseman, and an epic series based on the adventures of Marco Polo from The Weinstein Co., and additional new kids series from DreamWorks Animation.”

Elsewhere in the letter, Netflix touched on net nutrality in light of Verizon’s successful court challenge. “In principle, a domestic ISP now can legally impede the video streams that members request from Netflix, degrading the experience we jointly provide,” but Netlfix notes that widespread public support for net neutrality means individual ISPs seem unlikely to pursue action — mainly, they’re aware people like streaming video.

Advertisement

Latest Videos in TV

From Our Partners

TV Recaps

Powered by WordPress.com VIP