Image Credit: ABC
This is a bummer: ABC’s promising thriller The River got off to a relatively modest start in the ratings Tuesday night.
The two-hour opener averaged 7.5 million viewers and a meh 2.4 rating in the adult demo, up 4 percent from the comparable debut of Off the Map last year. Moreover, the show lost a 10th of a rating point each half hour during its run. The news is a bit surprising considering how successful ABC has otherwise been at launching new shows this season, often delivering stronger premiere ratings than expected. This isn’t a lethal number, but I think most expected (and certainly hoped for) something bigger.
ABC also aired two episodes of Last Man Standing (7.9 million, 2.4), down slightly from a few weeks ago. The second half hour featured a guest appearance by Kim Kardashian (yes, I agree, but her episode did slightly better than the first).
So what did well last night? READ FULL STORY »

















