A strong showing from Josh Duhamel and the Kids Choice Awards helped Nickelodeon to post its highest rated telecast in four months since the iCarly finale. Saturday night’s live premiere averaged 5.8 million total viewers and 2.7 million kids ages 2-11, up slightly from last year’s show. Among kids 6-11, the awards show averaged 2.0 million and among 9-14, it lured 1.9 million.
Kids picked their favorites for the show in a record-breaking 392 million votes. READ FULL STORY »
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There’s plenty of green slime in Josh Duhamel’s future.
The star of Transformers: Dark of the Moon on Wednesday was named host of Nickelodeon’s 26th Annual Kids’ Choice Awards, which will be broadcast from the Galen Center in Los Angeles on March 23.
Duhamel, who starred on the NBC drama Las Vegas, has already been inducted into Nickelodeon’s Arm Fart Hall of Fame and showered in green goo.
The Kids’ Choice Awards honor kids’ favorites in film, music, sports and television by tallying the votes of kids online and via mobile devices. During the show, green slime is routinely dumped on celebrities and winners receive trophies shaped like blimps.
Last year’s awards, hosted by Will Smith, attracted 6.2 million viewers.
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Image Credit: Kevork Djansezian
Given the auspicious nature of this year’s Kids Choice Awards — its 25th year! — few were spared the threat of a green goo shower at Nickelodeon’s annual fete for kids, held live from the Galen Center in Los Angeles on Saturday.
“This year we are having the most slime ever,” promised host Will Smith, who opened the 90-minute show by leading Halle Berry to a front row target zone. As soon as the actress took her seat, she was doused from behind. Glee’s Chris Colfer got it right in the face (and mouth), and Taylor Lautner looked as if he was slimed by a cannon. And as usual, the ‘tweeners who filled the pit below the stage practically bathed in the icky (but non-toxic!) slop.
The show included performances by Katy Perry singing “Part of Me” and One Direction doing “What Makes You Beautiful,” while presenters (and potential slime victims) included Robert Downey Jr., Josh Hutcherson, Chris Rock, Andrew Garfield, Emma Stone and Kristen Stewart. The venue was crawling with Secret Service because First Lady Michelle Obama was on hand to present the Big Help award to Taylor Swift for her assistance with tornado and flood survivors. (Lucky for the missus, she and the First Kids avoided a liquid-y reception).
Image Credit: Christopher Polk/KCA2012/Getty Images
As if the screams throughout the show weren’t enough to bring down the roof, Justin Bieber took the stage at the end to accept the orange blimp for best male singer. He and Smith were then hit by a tidal wave of slime.
More than 220 million votes were tabulated for this year’s awards — the most ever. And the winners are: READ FULL STORY »
James Hibberd
@James_Hibberd
Lynette Rice
@EWLynette
