The Walking Dead‘s ratings are big. Like really, really big.
It’s actually become a tad difficult to describe how big they are. AMC’s zombie drama is huge among total viewers — averaging nearly 19.9 million per episode when including seven days of DVR playback. But what’s truly stunning is the show’s adults 18-49 rating, the number that matters most to advertisers. That most recent average rating — a 10.3 with DVR — is second to nothing. Which makes comparisons tricky. So I put together this guide to give The Walking Dead‘s dominance some perspective. Note: Every show’s average below is only counting episodes with seven full days of DVR playback available, so this uses everybody’s largest currently available demo rating.
• The Walking Dead is 23 percent bigger among adults 18-49 than NBC’s Sunday Night Football (8.4), which is broadcast’s top rated weekly telecast.
• The biggest entertainment nowadays is CBS’ The Big Bang Theory (7.7), which has more viewers than The Walking Dead. But its demo rating is nowhere close.
• You know ABC’s Scandal (4.8)? One of the biggest hits on TV, right? Well, The Walking Dead doubles its rating.
• In fact, The Walking Dead is about equal to almost five episodes of CBS’ The Mentalist (2.3).
• And seven episodes of NBC’s Sean Saves the World (1.5).
• You can fit about nine episodes of The CW’s Arrow (1.1), Comedy Central’s The Daily Show (1.1), TNT’s Franklin & Bash (1.0) or HBO’s Boardwalk Empire (1.2) inside The Walking Dead.
• Or roughly 51 episodes of Fox News’ Hannity (0.19).
Okay! I feel like you get the point. It beats everything. So what IS bigger than The Walking Dead? READ FULL STORY