In Starz’s competition series The Chair, two filmmakers are given the same script and the same budget—then challenged to make two different movies. YouTube star Shane Dawson is one of those directors. The trailer for his movie delivers just the sort of comedy his fans might expect, with sight gags aplenty. But Dawson also tells EW that he also tried moving away from his typical mode of comedy, using the feature film timeframe and budget to focus more on his characters.
Using a screenplay by Dan Schoffer titled How Soon is Now, Dawson’s take (which has been retitled Not Cool) follows a group of college students who return home for Thanksgiving. Dawson said that the film’s title comes from the experience he and many of his peers felt after leaving high school and realizing the rules of popularity don’t matter anymore. “The movie is about how important ‘being cool’ is when you’re in high school,” he said, “and the realization you have after you graduate that maybe it doesn’t matter that much anymore.”